4 Mistakes to Avoid When Using Facebook For Business

When men and women desire to use Facebook for business, it is typically because it is an unlimited lead source and you develop relationships with your clients/prospects. Relationships are what develop businesses for the long term, so not only can you get sales on facebook, but you also maintain those sales and get referrals if people really feel like they trust you.

Social media can be a fast moving trend that's rapidly taking over advertising, web advertising and simple social interaction. In the event you desire to get into net advertising for your business, it's absolutely imperative that you realize social media, especially facebook.

Side Note: Twitter marketing is also becoming incredibly common for obtaining leads and creating followers.

The average person logs onto facebook every single day and spends a minimum of an hour on it. This means that there is certainly incredible chance to use facebook for business! Why? Simply because men and women are going to maintain seeing your face, your ad, and your message over and over and possibly for lengthy periods of time, Should you do it right! In case you do it appropriate you are going to create an empire for yourself and develop a ton of great relationships along the way. Should you do it wrong, your reputation could possibly be at stake, which is why I wrote this blog today on the 4 mistakes to prevent in relation to using facebook for business.

I've created a good deal of funds with facebook and have also gotten over 50 sales for my main company by way of it. In the course of the process I've learned a great deal about what to do, and what NOT to do.

4 Mistakes To Avoid Using Facebook For Business:

Facebook for Business Mistake #1: Copy & Pasting Personal Messages

I get about 10 messages a day that sound something like this, "looking for some other like minded people to network with, great to connect." All of those messages sound the same! Your goal when making use of facebook for business is to never make folks think you don't care about them. One of the most annoying things to another person is obtaining those messages that are impersonal and don't develop true relationships.

In the event you really want individuals to start following you, friend 5-10 men and women per day and send them a PERSONAL message that pertains to their profile/picture/info or whatever, that can give you a good foundation for conversation. Yes this would take time, but at least you are not so impersonal that no one wants to be your friend anyways. In order to use facebook for business properly, you have to learn individuals skills. Individuals skills includes obtaining people to like you/trust you.

Facebook For Business Mistake #2: Posting on Other People's Walls

I don't mean posting a "hey thanks for the friend request," or "it's wonderful to meet you" kind of post, I mean a "click my link to join my business" kind of post. Never, ever under any circumstances post a link to your business/fan page or anything unless you know that these folks won't mind.

People totally HATE that. In the event you don't believe me and do it anyway (spam everyone's facebook wall with your link) they will delete it anyways. Eventually people will unfriend you and badmouth you to all of their other friends, ruining your fb reputation. You need to be extremely professional in relation to utilizing facebook for business. Social media is really a place to get to know other folks, not to spam your business.

Facebook For Business Mistake #3: Arguing On Walls

This one is pretty simple but I have to put it in here simply because a great deal of people still do it and it drives people insane! When you are using facebook for business, think of your role model and ask your self, would they do this?

Would someone who has the right posture, is making plenty of funds and is super busy start arguing with a post they dont' agree with on someone's wall? NO, due to the fact it makes them look bad. It also makes you look like you have too much time on your hands. If someone posts something, whether political or about business or just personal which you don't like, leave it alone and focus on your own stuff.

Once you start arguing in public, it makes you and your business look unprofessional. I see this a great deal with competing MLM companies. Someone will post something negative and all of a sudden the claws come out! Before you know it there's hundreds of comments of folks arguing about why their corporation is better than yours. STUPID!
Should you desire to use facebook for business in a SUCCESSFUL way, DON'T do this!

Facebook For Business Mistake #4: Asking People to Join Your Fan Page

I think this can be a really important one due to the fact I get this hammered to me each and every single day when I'm on facebook. Asking the question again, would your role model (or the individual you're trying to model your success after) ask someone to join their fan page? Completely not!

It is one thing if you know the people and they are your actual friends, but should you don't really have a good relationship, please don't ask them to "like" your fan page! Your fan page is often a place where you can develop a professional relationship, but also sell things. If you desire to sell to folks you need to give them a reason to buy. No one is going to buy should you don't have the right posture in the first place.

Find out how I made 50+ sales on facebook with this free webinar on social media automation

The moral of this story is if you're going to use Facebook for Business, make sure you do it with common sense and without ruining your reputation.

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Jessica Higdon

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